Think EV US Launch Store New York City

Think EV Vehicles was a passion of mine for nearly 2 years in 2010-2011. Think was conceived as an electric vehicle initially in the United States at Ford Motor Company. The venture was dissolved, and eventually re-born in Norway where they actually sold vehicles!

In 2010 they planned a re-launch in the United States, and I joined the team in a consultative capacity as Launch Manager & Creative Director. My role included several aspects of their launch, including digital. Because of my background in Architecture I also lead the design of the design stores shown here. We explored sites for these stores in NYC, San Francisco and Indianapolis. It was some of the most fun I’ve had.


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